Happiness can be found in the smallest of things.
It is our passion to turn everyday routines into more meaningful moments.
YOUR BODY. YOUR SOUL. YOUR RITUALS
Happiness can be found in the smallest of things.
It is our passion to turn everyday routines into more meaningful moments.
YOUR BODY. YOUR SOUL. YOUR RITUALS
Rituals is a fragrance brand established in the Netherlands in 2000.
Its founder, Raymond Cloosterman, combined ancient oriental healing wisdom with traditional Dutch aromatherapy to launch the brand Rituals.
Rituals products, as Mr. Cloosterman said: We are not here to sell you beauty, we are here to make you feel good (by Raymond Cloosterman, Rituals). In the midst of a day's mechanical busyness or complicated trivial matters, it is also possible to achieve a certain balance and tranquility of the body, mind and spirit in the simplest way.
Rituals' products include scented bath, body and face care, using the concept of traditional Dutch aromatherapy, adding the concept of oriental yin and yang conditioning, and insisting that all products are produced in Europe, and all are natural, skin-friendly, and easily absorbed. Features.
When travelling the world, Raymond Cloosterman couldn’t help but notice how people all over the world tended to live their lives at high speed and on automatic pilot. Once home again, he decided to look for a way to try and change that.
He was truly impressed by the ancient traditions he had encountered, which in turn inspired him to start Rituals Cosmetics, a brand anchored around the idea to change everyday routines into more meaningful moments.
Together with a creative team of professionals from around the world, including an anthropologist and leading perfumers from Paris, he began his mission to transform ordinary products into a unique experience, pioneering the first brand to combine body and home care.
Clean formulas
We carefully select our ingredients to ensure there is nothing in our formulas that should not be there.
Conscious packaging & operations
We are committed to the use of refills and to maximise the use of recycable and recycled products.
Caring social initiatives
We support and develop community projects worldwide to make soulful conscious living available to all.
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